Download E-books Enterprise and Heritage: Cross Currents of National Culture PDF

By John Corner

The phenomena of `enterprise' and `heritage' may before everything proposal appear unrelated: this e-book units out to teach that the 2 innovations usually are not merely comparable yet deeply interdependent. If `enterprise' can be utilized to outline the legitimate encouragement of the values of the industry society, then the expansion of the history should be noticeable as a manifestation of the entrepreneurial spirit - advertising the prior in order that it truly is obtainable to the fellow or girl on the street. utilizing case experiences, remark and critique, the members to this full of life quantity speak about the significance of `enterprise' and `heritage' in British social and cultural lifestyles, with examples drawn from movie, tv, literature, city making plans, structure, executive advertisements, details know-how and tourism.

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